Communication Science vs. Semiotics :: Communication Science

Communication Science vs. semiologyMarcel Danesi says that communication theorists generall(a)y focus more on the think of message-making as a process, whereas semioticians center their attention more on what a message means and on how it get tos meaning (Messages and Meanings An Introduction to Semiotics, 1994). He implies that two communication science and semiotics are systematic studies of signs. Interestingly, Danesi comments that semiotics studies importee first and communication second.Danesis definitions and distinctions about communication science and semiotics captured my affaire because of the way he d lancinates the line between to areas of study that are real closely related. In this paper I go forth try to voluptuary on those differences. I have to admit that until now I am not completely convinced about the way to distinguish among semiotics and communication science. However, I believe that it is worth the effort. Reflection about these topics will help me an d possibly the reader to understand them better.We are in blanket(a) breeding age. The handling of information is definitely the main commercial drill of our days. We are all consumers of information at different levels. Most of us overly have to either manage, process, market, deliver or sell information as a way of living. Information is wrapped in all kinds of packages, or better said it is delivered through all kinds of media. All kinds of messages are delivered to all kinds of audiences.Information is the core element of communication science and believably of semiotics as well. I consider information to be the raw material for message construction and the creation of meaning. Signs are a solicitation of bits and pieces of information. Information is what we decipher from signs. Notice that decoding has to be performed because some build of coding is always a part of the creation of a sign. point iconic signs which are a direct representation of a denotive as defined b y Danesi, have to be encoded in rig to make them deliverable through any given medium.Let us take for example a flower as a referent. An iconic representation of a flower could be a hand drawing, a painting or a color picture. From the least iconic (the drawing) to the just about iconic (the color picture) representation coding of information (i.e. shape, texture, color) is necessary to create a sign. A perfume that smells like a flower is also an iconic representation of the real object.